Which books sell best at what time of year?
Promoting your book means taking advantage of any relevant opportunity. In general, book sales are very low in winter, following the Christmas rush, but summer and the holidays are good times to sell books. Being aware of events or holidays that will help your book sales can help a publisher and author know when to promote heavily and when promotion can waste time and energy that could be spent working… Continue Reading
How to write an autobiography that will sell
I lecture on writing to non-writers - hypnotists, numerologists, psychics, housewives, business men and women and people who often tell me I should write about them because "they have had very interesting lives." I begin my speech with a question. The first question I always ask is, "Who wants to write their autobiography?" About three-quarters of all audiences raise their hands. My next question is, "Can you tell me who… Continue Reading